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What happens when app rating is low?

What happens when app rating is low? diagram

When an app has a low rating, it can have a number of negative consequences for both the app developer and the users of the app. Here are some potential impacts of a low app rating:

  1. Decreased visibility in app stores: App stores often use ratings as a factor in determining the ranking of apps in search results and recommended lists. As a result, a low rating can cause an app to be less visible to potential users.
  2. Reduced downloads: A low rating can deter users from downloading an app, as they may perceive the app as being of poor quality or not worth their time. This can lead to a decrease in the number of users and revenue for the app.
  3. Negative user reviews: Low ratings often go hand in hand with negative user reviews, which can further discourage potential users from downloading the app. These reviews can also provide valuable feedback to the app developer, allowing them to identify and fix any issues with the app.
  4. Decreased user engagement: If users are unhappy with the app, they may not use it as frequently or may stop using it altogether. This can lead to a decrease in user engagement and potentially result in a decrease in revenue for the app.
  5. Negative impact on the app developer: A low rating can damage the reputation of the app and the app developer, making it harder to attract new users and partners. It can also lead to a decrease in revenue and potentially make it more difficult to secure funding or investment in the future.

Overall, a low app rating can have serious consequences for both the app developer and the users of the app. It is important for app developers to actively seek out and address any issues that may be causing low ratings, in order to improve the app and maintain a positive reputation.

How can Appbot help?

Appbot is a tool that can help improve app's rating by providing insights into customer feedback. This app review aggregator can track reviews and ratings across multiple app stores, and provide detailed information about what customers are saying about your app.

This information can help identify areas where your app is falling short, and make changes to improve the overall user experience. Additionally, Appbot can help you monitor your competitors' ratings and reviews, which can give you a better understanding of what is working for them and what you can do to stay competitive.

Where to from here?

About The Author


Estelle leads digital marketing at Appbot. She enjoys pina coladas, browsing and can do her hair in record time when an unexpected Zoom meeting is dropped on her.

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