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Unlock the potential of the App Store

Drawing on some of the best research from the Appbot blog, Secrets of the App Store will help you maximize your presence on the App Store.

This is an incredible effort to create such a comprehensive guide around the App Store. This is the only guide any app developer needs to master their app store optimization strategy.

Deepak Abbot
Head of Mobile Growth @ Times Internet
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What people are saying

While I was reading Stuart's book, same thought kept crossing my mind: I wish I had this book when we had to make all these decisions for Evernote's apps. Highly recommended for any mobile app developer.

Alex Pachikov
VP of Partnerships @ Evernote

Essential reading for anyone building and shipping apps

Dan Counsell
Founder of Realmac Software

"Secrets of the App Store" provides great insights gleaned from real app store experience and analysis. It's a great read for App Store newcomers and veterans alike.

Mike Oliver
Director of Engineering @ RunKeeper

About the author

Stuart Hall
Stuart HallCo-CEO & Co-Founder

Stuart has been involved in mobile since the early days of the App Store as a developer, blogger and entrepreneur. He is currently co-founder and Chief Bot at Appbot. In a single night he built the 7 Minute Workout app, then blogged the story of growing the app to 2.3 million downloads before exiting to a large fitness device company. Previously he was co-founder of Filter Squad who built the Discovr series of applications which achieved over 4 million downloads.

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